How to Invest in Real Estate For Passive Income

Jun 8, 2023 | Industry Articles, Investment Strategies

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Unlocking the Potential of Real Estate Passive Income

In recent years, the world of real estate investing has witnessed a significant shift towards passive investment strategies. This growing trend has piqued the interest of investors who are seeking to diversify their portfolios and generate passive income streams.

In this article we will dive deeper into passive real estate investing, the benefits, and how to passively invest in real estate.

What is Passive Real Estate Investing?

Passive investing in real estate refers to a strategy where investors allocate capital to real estate assets without actively managing the properties themselves. Unlike active investing, which requires direct involvement in the underwriting, acquisition, and the ongoing management of the property, passive investing allows accredited investors to participate in real estate opportunities with reduced hands-on responsibilities.

The main way investors can passively invest in real estate is through real estate syndications, where several investors, or “limited partners” contribute their capital to a “sponsor” who manages the operations of the property on behalf of the investors who oversee the real estate. We will discuss this investment type in more detail below.

Passive Real Estate Investing
Passive Real Estate Investing

Benefits of Real Estate Investments Vs. Traditional Investments

Investing in real estate can offer potential advantages that are unlikely to be seen in the stock market. Unlike stocks or bonds, which can be subject to market volatility, real estate investments tend to be a more stable investment that gradually grows over time.

This is thanks to its intrinsic value, available financing, and lack of liquidity, which makes it generally immune from emotional buying and selling.

Lastly, passive real estate investments offer the opportunity for portfolio diversification, allowing investors to spread risk across different property types, locations, and market cycles. This diversification helps mitigate the impact of any single investment’s performance, enhancing overall portfolio stability and long-term returns.

Types of Real Estate Investing

We will explore three popular avenues for passive real estate investments: REITs, crowdfunding platforms, and real estate syndications. Whether you’re a seasoned investor or new to the game, understanding these investment vehicles can help you diversify your portfolio and potentially earn passive income from the thriving real estate market

Real Estate Investment Trusts (REITs)

REITs are designed to provide investors with an opportunity to invest in real estate without directly owning or managing the properties themselves. They are often traded on major stock exchanges, offering investors liquidity and accessibility. Investing in a Real Estate Investment Trust (REIT) can allow you to earn dividends from the income generated by the real estate properties owned, operated, or financed by the REIT company.

REITs are required by law to distribute a significant portion of their income (usually around 90%) to shareholders in the form of dividends. . As a result, REITs are known for their ability to generate consistent cash flow, making them an attractive option for income-oriented investors.

Crowdfunding Platforms

You can invest in public real estate syndications through crowdfunding platforms. These are websites that aggregate investments from real estate sponsors across the country, and allow investors to easily search and find deals that meet their investment criteria.

The platforms also help the sponsor reach a broader audience by attracting investors and capital outside of their usual network. As an investor, you’ll receive your share of the profits in proportion with your original investment, making it a great option for those looking for passive income streams.

While crowdfunding platforms offer ease of use for passive investors, there are a couple of drawbacks to consider. By nature, these platforms standardize the information presented for each investment, which can make it difficult for investors to vet good opportunities and sponsors from the bad. There is also the potential for lower returns. This may be due to the lower investment thresholds and the fees charged by crowdfunding platforms.

Real Estate Syndications

A real estate syndication refers to a method of pooling together resources and capital from multiple investors to collectively invest in a real estate project. In a syndication, there is typically a lead sponsor or syndicator who identifies and manages the investment opportunity. The sponsor is responsible for sourcing the deal, conducting due diligence, securing financing, and overseeing the day-to-day operations of the project.

The investors, often referred to as limited partners, contribute capital to the syndication and receive an ownership stake in the project. Real estate syndications are commonly used for larger-scale investments, such as commercial properties, multi-family apartment complexes, or development projects.

They allow individual investors to participate in real estate ventures that may be otherwise inaccessible or require significant capital. Syndications offer the potential for diversification, professional management, and the ability to leverage the expertise of the syndicator. Investors typically receive returns through rental income, property appreciation, or profit-sharing upon the sale or refinancing of the property.

Passive Real Estate Investing
Passive Real Estate Investing

Types of Real Estate Syndications

There are as many types of real estate syndications as there are types of real estate; for example, self-storage, industrial, multifamily, office, retail etc. Wildhorn Capital focuses on multifamily real estate and build-to-rent single-family communities in Central Texas. We will delve into each of these syndication types and their benefits.

Multifamily Apartments

This is the most popular type of real estate syndication for several reasons:

  1. Economies of Scale: Managing multiple units in the same location can be more cost-effective than managing the same number of single-family homes spread out in different locations. Costs for maintenance, repairs, and property management services are often lower on a per-unit basis for multi-family properties.
  2. Value-Add Opportunities: Multifamily properties often offer more opportunities to add value and increase rents. For example, we might add amenities like a fitness center or community space, or upgrade individual units to justify higher rents.
  3. Potential for Cash Flow and Appreciation: Multifamily properties, with their multiple rental units, offer a reliable income stream through rental payments. The cash flow generated from these properties can provide passive income to investors.

Build-To-Rent “BTR” Communities

A build-to-rent community refers to a housing development that is purposefully designed and constructed for the sole purpose of renting out residential units. Unlike traditional housing developments where properties are primarily built for sale, build-to-rent communities are specifically tailored to meet the needs and preferences of residential tenants looking for a home-like feel without the cost of homeownership. The developments are thoughtfully designed with amenities like attached garages, private backyards, and three plus bedroom floor plans.

For investors, build-to-rent investments offer the same benefits as multifamily such as economies of scale, appreciation, and cash flow in addition to diversification.


Passive real estate investing provides an attractive opportunity for new and experienced investors looking to diversify their portfolios and generate stable income over time. By engaging in passive real estate investments such as REITs, crowdfunding platforms, or real estate syndications, new investors can access the benefits of the real estate market without the burden of active property management.

These investment avenues offer the potential for passive income, long-term appreciation, and tax advantages. However, it is important for new investors to conduct thorough research, assess the associated risks, and carefully choose reputable investment platforms or syndicators.

Building a diversified real estate portfolio can offer financial stability and growth while allowing new investors to participate in the wealth-building potential of the real estate market. With a strategic and informed approach, new investors can embark on a rewarding journey in passive real estate investing.

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How do I invest in real estate with Wildhorn Capital?

Dive into the vibrant world of real estate investment in Texas. Experience the advantage of local expertise and strategic multifamily investments with Wildhorn Capital. Join us in leveraging deep-rooted connections and innovative strategies to navigate Austin’s dynamic market and build long-term wealth.

Andrew Campbell
Written by Andrew Campbell

Andrew Campbell is a native Austinite and Managing Partner at Wildhorn. He is a real estate entrepreneur who first broke into the business in 2008 as a passive investor. In 2010 he transitioned into active investing and management of a personal portfolio that grew to 76 units across Austin and San Antonio. He earned his stripes building and managing his personal portfolio before founding Wildhorn Capital and focusing on larger multifamily buildings. At Wildhorn, he is focused on Acquisitions and maintaining Investor Relations, utilizing his marketing and communications background to build long-term relationships.

Case Study: Baxter at Westwood

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Baxter at Westwood

Learn about how Wildhorn transformed a multi-family property and successfully exited after two years.